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Social Media and Online Communication

In the rapidly evolving digital landscape, effective communication is key. This program is designed to equip you with the skills and knowledge needed to navigate the dynamic world of social media, digital marketing and online interaction. It combines a solid foundation in communication theory with practical, hands-on experience in utilizing the latest social media platforms and digital technologies.

Our program prepares you to be a versatile and strategic communicator in the digital age, ready to navigate the complexities of online spaces and make a significant impact in the ever-changing world of social media.

Students interested in the Social Media minor in the Department of Mass Communications are required to complete 18 credit hours from the Minor Requirements list:

COURSE NUMBERCOURSE TITLE
MCOM 2063Digital Photography I or
ART 2363Graphic Design I or
ART 3463Web Design
MCOM 2143Social Media and Online Content Development
MCOM 3513Nonlinear Editing or
FILM 2123Film Editing Foundations
MCOM 3703Social Media Monitoring and Online Analytics
MCOM 4003Social Media and Online Law and Ethics
MCOM 4413Social Media and Online Marketing

The Social Media minor is beneficial to Mass Communications majors. However, it is open to all majors at Â鶹´«Ã½ City University.

 

COURSE NUMBERCOURSE TITLE
MCOM 2143Social Media and Online Content Development
MCOM 3703Social Media Monitoring and Online Analytics
MCOM 4003Social Media and Online Law and Ethics
MCOM 4413Social Media and Online Marketing

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